Getting bored with all of this!
So as I work my way through the Hootsuite Platform Training I thought to myself - why do we need SO MANY platforms??? I began to think about how posts from Facebook now feed Instagram and how often I go from one to the other just to be annoyed. If I am not seeing ads I am seeing the same posts I just saw on the other platform. So why am I continuing to do this when, honestly, I just feel bored with it al? Especially when I know there is someone out there getting rich off of me just because I scroll this stuff multiple times a day. Like John Brandon says in this Forbes article regarding the boredom he found using the new Threads platform: "Mark Zuckerberg keeps counting his money and softly chuckling to himself about how we’re stupid enough to play along. (please be advised, you are only allowed two articles a day unless you have a subscription).
Brandon uses the analogy of a never-ending treadmill to explain our addiction to social media. For a second I was considering checking out Threads but I ask myself, what is the point? Is it really any different? Unlikely. Another place for Hootsuite to help businesses meet their goals while I inevitibly keep running...so tired!
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I feel like most social media platforms have their own purposes, which makes people and organizations posting the same things across platforms mind-boggling. That practice likely comes from the desire to be more efficient with time, but to me it defeats the purpose of having a presence on various social media.
ReplyDeleteYes, all very hard to keep up with and then there is the entertainment realm. It would be very interesting to have a crystal ball to see the future -which platforms survive, thrive, or consolidate.
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